Privacy Policy

This Privacy Policy applies to the collecting, processing, and use of personal data in the context or on the occasion of your visit to the websites accessible under,, & (hereinafter "websites"). The Privacy Policy is also in effect when you order something via mail or fax if the order form there is explicit reference to this Privacy Policy statement.

As defined by the International Data Protection and consumer legislation, Sensatonics GmbH, Teilestr. 11-16, Tor 0, 12099 Berlin (hereinafter "Sensatonics", "we", "us" or "our") is the websites service provider, which you always may contact with any concerns or suggestions on the subject of data privacy by using the contact information provided in the Editorial Information or at the end of this Privacy Policy.

I) Which of your data do we collect, process, and use and for what purpose?

With this Privacy Policy, we would like to give you a better understanding of what happens with your data when you visit our websites, order via these or use or request other options or offers (e.g. sign up for a newsletter).

1) Technical Data

When you use our websites, we inevitably collect information from you, even if you do not send this information actively to us. We thus receive different technical information when you visit our websites. This includes, for example, IP-Address of your device and/or your internet connection, date and time of your visit to our websites, browser type that you use, the browser settings and the operating system, and the data volume transferred (hereinafter "technical data"). With the use of our websites, you agree and consent that we are allowed to collect, process and use technical data from you.

2) Basic Data

For the purposes stated below, we collect the following data from you (so-called "basic data").

a) Orders
When you send us, for instance, an order, a range of your personal data will be collected, processed and used by us. This data will be necessary to carry out your order. We limit the data gathered thereof to the minimum necessary for the fulfillment of the contract, in particularly surname, given name, street, house number, postal code, city, phone, email, bank account details, and, if necessary, date of birth.

b) Services on our websites
Insofar as we are offering other services besides product ordering service on our websites you can also provide us with your data. This applies for the following services for that the types of data described below will be required:

Activation of an user access and creation of a customer account Mandatory Information to be provided:
Basis data as described in paragraph a) above.

Ordering the Sensatonics Catalogue:
Mandatory Information to be provided: Name, address, email

Ordering newsletters:
Mandatory Information to be provided: email.

Using the feedback function:
Mandatory Information to be provided: Your feedback along with your email.

Other contact:
Furthermore, on our websites we offer you the option to contact us via online form. Mandatory Information to be provided: Name, adress, email

c) Consent wording
When you have transferred to us the data indicated in sections a) and b) for the purpose explained there, then you have submitted – with the exception of the separate order of our Newsletter – the following declaration of consent:
I agree to the collection, processing and use of data in accordance with the privacy policy.
With that you have agreed that we are allowed to collect, process, and use your data, as this is explained in this Privacy Policy.

As far as you have ordered our newsletter separately via our websites, or additionally in connection with other services of our websites (e.g. by ordering the catalogue or signing up for a customer account), you have declared the following consent:
I agree to receive the Newsletter at the email address I have indicated. By having the Newsletter sent to the email address I have indicated I also agree to the collection, processing and use of data in accordance with the privacy policy. I can unsubscribe the newsletter anytime.
You have thereby given your consent to us to collect, process and use your data as specified in the data privacy statement, and have given us your consent to send you our Newsletter with advertising offerings at the email address you have indicated.

d) Withdrawal of consents
You can withdraw consents which you have given via our websites at any time without any form requirement and with effect for the future by sending an email to info(at)sensatonics or a letter to
Sensatonics GmbH
Teilestr. 11-16, Tor 0
12099 Berlin

The revocation of your consent does not cause any costs, with the exception of possible forwarding and connection fees.
Without your consent we will not use your data for the purposes for which your consent is required. This applies equally when you withdraw your given consent at a later point.
However, we would like to point out that regarding the use of so-called Cookies on our websites, the data which especially refer to your surfing behavior can be analyzed without your expressed consent for the purposes of marketing and website optimization in pseudonymous or a non-personalized form. For more details, please refer to the explanations in Subsection 3. There you also will find the information on how you can prevent such analyses of your data.
Despite of your right to withdraw consents given with effect for the future, you can object to the use of your data for the purposes of marketing. Please follow the procedure as described in Section II).

Lastly, we would like to inform you that you can unsubscribe from any newsletter here on our website or by clicking the link "Unsubscribe" in the footer of each newsletter.

3) Usage data

a) For what purpose do we use your usage data
Furthermore, we receive the information about your usage behavior, i.e. how you used our websites or newsletter, for example, what you found interesting on our website or in the newsletter and whether and what have bought, but also the website which you last visited (hereinafter "usage data"). By using our websites and newsletter, you agree that your usage data may be collected, processed and used as described below.

We use your usage data to design our websites and to optimize them as well as to present our offers to you in a better way. The usage data are initially collected in so-called usage profile pseudonymously, it means that your usage data are not stored under your real name, but under a pseudonym (for instance, by using the number).

b) How do we receive your usage data?
The pseudonymized usage profile is created by using so-called cookies und tracking pixel. Cookie is a small text file placed by our websites locally on your device (for example, PC, Tablet, or Smartphone) to be held for a later retrieval. This enables us to recognize your browser at a later visit. Tracking pixels, however, are small image files that are integrated mainly into our newsletters and help us to determine whether you have opened a newsletter. For this reason, we use also third-party tools and technologies as described in Subsection d) below.

c) How can you in generally object to the collection of usage data?
As stipulated by law, you have a right to object in relation to the use of cookies as well as of tracking pixels. You can generally object to the use of the cookies and tracking pixel with the effect for the future, as far as these are used to record and analyze your usage behavior. You can object by using a so-called "Adblocker", by installing expansions (so-called "Add-ons") for your browser that with an appropriate configuration can impede that your usage behavior will be recorded by us. Please note that it possible that an AdBlocker must be specially configured if this shall block cookies and/or tracking pixel originated by us. For more detailed information in this regard, please refer to the Help option or user information of the respective AdBlocker used by you. AdBlockers are mostly available for free for all common web browsers. You can find detailed information regarding these topics by typing "Adblocker" and your browser type into a common search engine.

Furthermore, you can use the preference management of the website of EDDA AisBL, a non-profit association established in Belgian law, to find out, what cookies from participating standard providers are installed on your device that may collect your usage behavior for the purpose of Online Behavioral Marketing. There you will also be provided with the option to declare your objection against the participating cookie providers. In order to reach the website please click here (external link).

You also have the general option to object the use of cookies for the future by configuring your web browser to not accept cookies. Please look up the help function of your web browsers for details.

Please note that not all of our websites" functionalities may be available if your web browser does not accept cookies from our websites. This is due to the reason that we also use cookies to optimize our websites, e.g. to improve the search functionalities so that you may receive requested information faster. Furthermore, we use cookies in order to support and simplify the ordering process on our websites so that problems may arise in connection with the ordering process in case your web browser generally rejects cookies from our websites.

d) What third party technologies do we use and how can you object?
In order to collect your usage data we also use the following solutions and technologies from third party providers:

Google AdWords

We use the product Google AdWords, a product of Google Inc., 1600 Amphitheatre Parkway, Mountain View, CA 94043, USA (hereinafter "Google").
Google uses the so-called Conversion Tracking Technology. This technology sets a cookie from Google on the device of such visitors of our websites that reach our websites through clicking an advertisement of Google. The cookies are effective for 30 days.

As long as these cookies are in effect Google and we are able to determine that a user has clicked on such an advertisement and reached the website previously defined. When reaching our websites on the device of such visitors a tracking-pixel will be set that enables us to determine whether the visitor has issued an order and, if so, to what order value. We thereby do not receive any information regarding the identity of respective website visitors; rather, we only get information about the total number of visitors that have been redirected to our conversion-site through a Google advertisement as well as potential order values. You can find further information on data protection with regard to Google here (external link). Please note that these data protection information are independent from ours and that we are therefore neither responsible nor liable for these.

If you want to avoid the use of tracking pixels on our websites which enable us to determine whether you have issued an order on our websites and to what order value after having clicked our Google"s advertisement you can object here at any time with effect for the future. To avoid that Google itself stores cookies on your device while you are clicking on our Google advertisements, please follow the instruction under Subsection c) above.

Google Analytics
This website uses Google Analytics, a web analysis service provided by Google Inc. (“Google”). Google Analytics uses so-called “cookies”, text files which are stored on your computer, allowing your use of the website to be analysed. The information about your use of the website generated by the cookie is typically transmitted to a Google server in the USA and stored there. However, if IP anonymisation has been activated on this website, your IP address will be truncated beforehand within member states of the European Union or in other states which are party to the Treaty on the European Economic Area. Only in exceptional circumstances will the full IP address be transmitted to a Google server in the USA and truncated there. On behalf of the operator of this website, Google will use this information to analyse your use of the website, compile reports about website activity, and provide the website operator with other services linked to use of the website and the Internet. The IP address transmitted by your browser as part of Google Analytics will not be merged with other Google data. You can prevent cookies from being stored by configuring your browser software accordingly; however, please be aware that in this case, you may not be able to use all functions of this website to the full extent. Furthermore, you can prevent Google from logging your use of this website as recorded by the cookie, as well as processing this data (incl. your IP address), by downloading and installing the browser plug-in available at: (
For the terms of use and the data privacy policy, please visit or This website added the anonymizeIP code to Google Analytics to guarantee anonymous IP addresses collection.

Facebook Pixel
A pixel from Facebook Ireland Limited is integrated into this website (website custom audience pixel). Through this pixel, information about the use of this website (e.g. information about viewed articles) is collected by Sensatonics GmbH and Facebook Ireland Limited in joint responsibility and transmitted to Facebook Ireland Limited. This information can be assigned to your person with the help of further information that Facebook Ireland Limited has stored about you, e.g. due to your ownership of an account on the social network "Facebook". The information collected via the pixel can be used to display interest-based advertisements about our offers in your Facebook account (retargeting). The information collected via the pixel may also be aggregated by Facebook Ireland Limited and the aggregated information may be used by Facebook Ireland Limited for its own advertising purposes as well as for advertising purposes of third parties. For example, Facebook Ireland Limited may infer certain interests from your browsing behaviour on this website and may also use this information to promote third party offers. Facebook Ireland Limited may also combine the information collected via the pixel with other information that Facebook Ireland Limited has collected about you via other websites and / or in connection with your use of the social network "Facebook", so that a profile about you can be stored at Facebook Ireland Limited. This profile may be used for advertising purposes. It is also possible that Facebook Ireland Limited will use the data to serve advertisements to you or to other people who have similar profiles. Facebook Ireland Limited is solely responsible for the permanent storage and further processing of the tracking data collected via the website custom audience pixel used on this website. The legal basis for this data processing is Art. 6(1)(a) DSGVO (consent).

You can find more information on data protection at Facebook Ireland Limited here: Here you will also find the possibility of asserting your data subject rights (e.g. right to deletion) against Facebook Ireland Limited. You can revoke your consent to the transmission of data to Facebook Ireland Limited through the use of the pixel on this website here (external link) or refuse to give your consent to the use of Facebook Retargeting.

4) Ordering Data

Finally, we also store and use data with regard to the orders placed by you (what have you ordered, when, for what price and how did you pay).
II) Marketing and your Right to Object

We also use the above described technical data, basis data, usage data and ordering data as well as your service requests that we for example may receive if you use the feedback function on our websites for marketing purposes. We do that in order to improve our product assortment and our online ordering service and to address you for example via mail or electronically, for example via email, with individualized product information (please also note our information in Section I-3a). As part of so-called customer segmentation, this makes it necessary to assign you to a categorized group of customers (e. g. "regular customer").

If you want to avoid that we use your data for these purposes, you can object to this use at any time with effect for the future by sending us an informal letter to Sensatonics GmbH, Teilestr. 11-16, Tor 0, 12099 Berlin or a email to: info(at) After you have objected, your data may be used only in an anonymous form for marketing purposes. In such case, personalized information regarding your person will only be used to process your orders and will be blocked for other purposes. Therefore, please note that we are then no longer able to send you any catalogues.

Please note that you have to object separately to the use of your usage data for marketing purposes due to technical reasons. In this matter, please follow the instructions as stated in Section I-3) above.

If you like to unsubscribe from our newsletters and withdraw your respective consent or if you like to withdraw your consent in terms of the use of your data for marketing purposes in general, please follow the instructions in Section I-2d).
III) Receive external parties your data?

We are using external service providers for the collection and analysis of your usage data as described in Section I-3d) above.

Our websites are hosted on the servers of Wieske"s Crew GmbH, Süderstr. 195, 20537 Hamburg. This company saves your data and voluntary information for us, updates it to your notice, and keeps it ready for use by us. Since Sensatonics is the user of your data, we are still responsible for the security of your data. Please note that a change of this service provider is possible at any time.

In all other respects, we only pass on your data as far as this is necessary for the establishment, execution or termination of a contract between you and us, e.g. to logistics companies, when you order goods from us or to process your payment transactions.

A disclosure of your data is further possible if we have a concrete reason to believe that your basic data were used to commit a crime (e.g. fraud) against us (hereinafter "suspicious case"). For such suspicious case, we reserve the right to disclose your data to law enforcement authorities (especially Police and Prosecution Office), especially in connection with reporting an offence. We also reserve this right if a law enforcement authority asks us to reveal information regarding your person. Furthermore, we reserve the right to terminate your customer account and exclude you from further orders if a suspicion case is given.

A disclosure of your data to other external parties does not take place.

IV) How secure are your data?

To ensure that no personal information get lost during the transmission modern SSL encryption technologies do apply. Depending on the browser used by you encryptions and key lengths up to 128 bit are possible.

V) Your Contact

Questions regarding this Policy should be directed in writing to:

VI) Public Processing Register

The BDSG stipulates in § 4g that Sensatonics has to make the following information available to everyone in a suitable manner according to § 4e:

1) Name of the responsible body:
Sensatonics GmbH

2) Management:
Ralf Guethe, Joerg Happe

3) Responsible for the security of data processing:
Ralf Guethe

4) Address of the responsible body:
Teilestr. 11-16, Tor 0
12099 Berlin

5) Purpose of data collection, processing or use:
The object of the company is the production and trade of goods from the fields Spirits, Food, Nutritional Supplements, Essential Oils, Body Oils, Incense, Arts & Crafts, Musical Instruments, Books & Water Treatment.
The collection, processing, transmission and use of data is for the purpose of performing the aforementioned purposes.

6) Description of the group of persons concerned and the data or data categories involved:
Customer data, employee data as well as data from suppliers as well as other business partners, if these are necessary for the fulfillment of the purposes mentioned under 5). Upon request, we will be pleased to inform you about the procedure in which your data may be stored and what the data is.

7) Recipients or categories of recipients to whom the data can be communicated:
Public authorities in the case of priority legislation, external contractors in accordance with § 11 BDSG as well as external agencies and internal Sensatonics departments for the purposes mentioned under 5).

8) Periods for the deletion of the data:
The legislature has issued a variety of storage obligations and deadlines. After expiration of these deadlines, the corresponding data will be routinely deleted. If data are not affected, they will be deleted if the purposes mentioned under 5) are omitted.

9) Planned data transmission to third countries:
A transfer to third countries is not planned.

VII) Version Information and changes to this Privacy Policy

This Privacy Policy is as of September 2020. We reserve the right to change it at any time. Therefore, we would like to recommend you to check this Privacy Statement on a regularly basis to ensure that you are informed about possible changes.